During the first year of my Master Degree in cultural management I came across a challenge to create an communication strategy for any cultural organisation in Madeira Island – Portugal. So I chose Machico library, which is the only library in the second largest city in the island, and has no image, and no strategy. I started by creating a logo with a strong concept, a mockup for a website, a social media strategy and a communication plan for a year.
ClientUniversidade da MadeiraServicesArt Direction, DesignYear2019Linkwww.uma.pt
